Newwebpick ( Chinese Design Magazine)

Designers that Interest me and why

Kashiwa Sato

About Kashiwa Sato:

Kashiwa Sato is a outstanding designer which 

spans a wide range of media and disciplines. 

Most renowned for his work for fashion label 

Uniqlo and his thinking skill of how to create

a good idea.

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Kenyahara

About Kenya Hara:

Kenya Hara (born 1958) is a Japanese 

graphic designer and curator. 

Key words of Kenya Hara:

Re-Design, Minimalist, 5 main percipience

of people, MUJI.

Why I love his design project:

  

1- Re-design:  Sometime, we can make current      

     goods or production better rather than just take

     focus on creationof new things. 

2-  Minimalist:  Reduce more difficult than add. ( Simple , user-friendly, quality )

3-  5 main percipience: In modern society, many

      designers sometime payfully attentionto visual 

      effects when they are working in design projects

      and underestimate the impotence of the others 

      percipience of people.such as ‘hearing’, ‘the 

      tactile sense’and ‘smell’. 

4-  MUJI:  It is a famous brand in the world. ( no logo, 

      simple, good quality )